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Contacts is a feature that allows you to store, group, manage, and organize information about your customers in one place. This data is available throughout the MessageBird platform, enabling you to use it across different tools and features.
This allows you to integrate data from external sources into your contact profiles, giving you a more complete picture of your customers' interactions and behaviors.
This means that your agents can easily pull up a customer's contact profile, which includes a wealth of information about that customer, such as their contact details, previous interactions with your company, and any other relevant information.